EAC394 - Effective Business Writing

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Last revision date 2018-03-15 09:19:12.727
Last review date 2018-03-15 09:19:30.021

Subject Title
Effective Business Writing

Subject Description
This course introduces students to the basic formats and principles of business communications. It emphasizes the analysis of audience, purpose, and message. It gives students the opportunity to practice these formats and principles in a variety of situations commonly encountered at work.

Credit Status
A credit course in all two- and three-year business programs. (Prerequisite for EAC694).

PREREQUISITES: EAC150 or its equivalent.

Learning Outcomes
Upon successful completion of this subject the student will be able to:

1. Adopt a positive professional attitude as demonstrated by positive involvement (courtesy, attentiveness, and substantial participation in group activities) and effective time management (punctual attendance and completion of assigned tasks)

2. Identify the audience and purpose in common business communication situations and create effective responses

3. Choose the appropriate format for any situation and communicate effectively in that format. (Situations may require spoken or written responses and the use of electronic communications tools.)

4. Compose and edit documents that are readable, grammatically and mechanically sound, and appropriate in tone

5. Respond appropriately to written or spoken instructions, requests, and questions

6. Write and present persuasively in order to market or sell ideas, products, or services; and conduct research and incorporate source material into written assignments

Cheating and Plagiarism
Each student should be aware of the College's policy regarding Cheating and Plagiarism. Seneca's Academic Policy will be strictly enforced.

To support academic honesty at Seneca College, all work submitted by students may be reviewed for authenticity and originality, utilizing software tools and third party services. Please visit the Academic Honesty site on http://library.senecacollege.ca for further information regarding cheating and plagiarism policies and procedures.

All students and employees have the right to study and work in an environment that is free from discrimination and/or harassment. Language or activities that defeat this objective violate the College Policy on Discrimination/Harassment and shall not be tolerated. Information and assistance are available from the Student Conduct Office at student.conduct@senecacollege.ca.

Accommodation for Students with Disabilities
The College will provide reasonable accommodation to students with disabilities in order to promote academic success. If you require accommodation, contact the Counselling and Disabilities Services Office at ext. 22900 to initiate the process for documenting, assessing and implementing your individual accommodation needs.