EBM530 - Planning a New Business Venture

Outline information
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Last revision date 2017-11-24 13:32:01.153
Last review date 2017-11-24 13:49:50.033

Subject Title
Planning a New Business Venture

Subject Description
Business plans come in a wide variety of formats that serve many purposes from testing the feasibility of new ideas to convincing investors of the potential for success.  Students will apply different tools as they create a comprehensive formal business plan for a new venture based on their idea for an innovative product and service.  Students will also pitch their ventures in a professional manner.

Credit Status
One credit.

Note: This is a required credit course for the Entrepreneurial and Small Business Management Specialization and a professional option for the other business specializations within the Business Administration Diploma.

Learning Outcomes
Upon successful completion of this subject the student will be able to:

  1. Explain the importance of the business plan for a new business venture.
  2. Develop and validate value propositions for business ideas.
  3. Utilize the entrepreneurial resources and programs available in Canada’s innovation ecosystem that best align with a business idea.
  4. Ensure compliance with government regulations and legislation applicable to a new venture.
  5. Write a formal business plan for a new venture to pursue external funding.
  6. Pitch a new product or service to potential investors.

Essential Employability Skills
Communicate clearly, concisely and correctly in the written, spoken and visual form that fulfils the purpose and meets the needs of the audience.

Respond to written, spoken, or visual messages in a manner that ensures effective communication.

Use a variety of thinking skills to anticipate and solve problems.

Locate, select, organize, and document information using appropriate technology and information systems.

Analyze, evaluate, and apply relevant information from a variety of sources.

Show respect for diverse opinions, values, belief systems, and contributions of others.

Interact with others in groups or teams in ways that contribute to effective working relationships and the achievement of goals.

Manage the use of time and other resources to complete projects.

Take responsibility for one's own actions, decisions, and consequences.

Cheating and Plagiarism
Each student should be aware of the College's policy regarding Cheating and Plagiarism. Seneca's Academic Policy will be strictly enforced.

To support academic honesty at Seneca College, all work submitted by students may be reviewed for authenticity and originality, utilizing software tools and third party services. Please visit the Academic Honesty site on http://library.senecacollege.ca for further information regarding cheating and plagiarism policies and procedures.

All students and employees have the right to study and work in an environment that is free from discrimination and/or harassment. Language or activities that defeat this objective violate the College Policy on Discrimination/Harassment and shall not be tolerated. Information and assistance are available from the Student Conduct Office at student.conduct@senecacollege.ca.

Accommodation for Students with Disabilities
The College will provide reasonable accommodation to students with disabilities in order to promote academic success. If you require accommodation, contact the Counselling and Disabilities Services Office at ext. 22900 to initiate the process for documenting, assessing and implementing your individual accommodation needs.