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Business Administration - Entrepreneurship and Small Business
| Program Code: | BAS |
| Campus: | Newnham, Markham |
| Duration: | 6 Semesters (3 Years) |
| Start Dates: | Summer, Fall, Winter, Start dates are subject to change |
| Credential Awarded: | Ontario College Advanced Diploma |
Program Description
The Business Administration – Entrepreneurship and Small Business program adds entrepreneurial and small business know–how to a powerful foundation of business knowledge and skills. The skills learned in this program are essential to business owners and established businesses and organizations.
At the School of Business Management (SBM), you’ll spend the first four semesters building a practical grounding in contemporary management theory. These four semesters are common to all SBM programs.
In the final two semesters, you’ll develop the skills required for the planning, start–up, management, and expansion of successful small businesses. But it’s not all classroom learning. You’ll be exposed to stories of challenges faced by prominent business owners at the Entrepreneurship Guest Speaker Series.
Instructors will guide you and your colleagues through the process of identifying innovative and promising venture ideas for your own business plan. At our “Shark’s Pond” event, you’ll present and defend these ideas, sink or swim, to industry leaders.
Your learning experience is rounded out through seminars, case analysis, online business simulations, and a venture practicum in which you will gain practical experience as an entrepreneur of your own venture, or under the direction of another entrepreneur. A component of the practicum involves managing a project in consultation with a Board of Advisors.
After completing the program, you’ll have the tools to develop and present a finished business plan to the Canadian Youth Business Foundation (www.cybf.ca) and be considered for a $15,000 loan.
You’ll also benefit from Seneca’s many partnerships with outside organizations such as receiving free membership into the Association of Chinese Canadian Entrepreneurs (ACCE.ca).
Admission Requirements
Program Eligibility:
- Ontario Secondary School Diploma with a majority of senior credits at the College Preparation (C), University Preparation (U) or University/College Preparation (M) level or Mature Student Status (age 19 or older)
- Grade 12 English: ENG4(C) or ENG4(U)
- Grade 12 Mathematics: (C) or (U) or Grade 11 Mathematics (U) or (M)
Applicant Selection:
- Applicant grades in pre–requisite subjects (or their equivalents) will be used as a basis for the selection of candidates.
Desirable:
- Basic proficiency in word processing, preferably Microsoft Word.
The Importance of Learning Skills:
Student success in college requires well developed learning skills (such as being able to work independently, participate in a team, be well–organized, develop good work habits, and show initiative). These skills are as important as prior academic achievement. While it is expected that applicants would have developed these skills through previous education and life experiences, Seneca offers support to assist students with further development of these important skills. Seminars, workshops and tutoring are available at Seneca's Learning Centres.
Fees
Your Career
Canada boasts close to 2.5 million entrepreneurs who, as small business owners, combine to contribute over 30% of it's GDP. Entrepreneurs drive job creation, productivity, and economic growth. With stats like these, it’s clear that small ventures can add up to big business. Graduate from the three–year Business Administration – Entrepreneurship and Small Business program and your career could include running your own business, growing an existing business or virtually anything else related to successful entrepreneurship.
Certificate in Management and Administration (C.I.M.)
In 2009, Seneca became the first institution in Canada to have full–time programs accredited by the Canadian Institute of Management (C.I.M.).
Upon graduation from the Business Administration – Entrepreneurship and Small Business program you will have met all the requirements for the C.I.M. designation once you have completed two years of managerial work experience and made appropriate application to the Canadian Institute of Management.
Canadian Professional Sales Association (CPSA)
Upon graduation you will have completed all educational requirements and can make application to CPSA to receive a Certificate of Professional Sales from the Canadian Professional Sales Association. You will also have met all the educational requirements for the CPSA’s professional designation – Certified Sales Professional CSP.
Diploma to Degree... and Beyond
Through transfer agreements and institution partnerships, graduates of this Seneca College program may be eligible for credit at the following post-secondary institution(s):
Toronto
| University/College | Degrees Available |
|---|---|
| Ryerson University | • Bachelor of Commerce, Business Management – Direct Entry Program • Bachelor of Commerce, Business Technology Management – Degree Completion program |
| Seneca College | • Bachelor of Commerce, International Accounting and Finance • Bachelor of Commerce, Financial Services Management • Bachelor of Commerce, Human Resources Strategy and Technology • Bachelor of Commerce, Business Management • Bachelor of Commerce, International Business Management |
| Tyndale University College | • Bachelor of Arts, Business Administration or Business Administration – International Development |
| York University | • Bachelor of Administrative Studies (BAS) |
Ontario
| University/College | Degrees Available |
|---|---|
| Algoma University | • Bachelor of Business Administration |
| Lakehead University | • Bachelor of Administration (3 year) or Honours Bachelor of Commerce (4 year) |
| Laurentian University | • Honours Bachelor of Commerce |
| Laurier Brantford | • Honours Bachelor of Arts |
| Nipissing University | • Bachelor of Business Administration |
| University of Ottawa | • Bachelor of Commerce |
| University of Windsor | • Bachelor of Commerce – Honours Business Administration |
Canada
| University/College | Degrees Available |
|---|---|
| Athabasca University | • Bachelor of Professional Arts – Governance, Law, and Management • Bachelor of Management or Bachelor of Commerce • Bachelor of Human Resources and Labour Relations |
| University Canada West | • Bachelor of Commerce |
| Okanagan College | • Bachelor of Business Administration |
| Royal Roads University | • Bachelor of Commerce in Entrepreneurial Management |
U.S.
| University/College | Degrees Available |
|---|---|
| University at Buffalo | • Bachelor of Science in Business Administration |
| D'Youville College | • BSc – Accounting or Management |
| Northwood University | • Bachelor – Business Administration, Marketing, Management or Accounting |
| Robert Morris University | • Bachelor of Arts or Bachelor of Science (BSBA) |
International
| University/College | Degrees Available |
|---|---|
| AUT University | • Bachelor of Business – any major dependent on courses taken at Seneca |
| Birmingham City University | • BA (Hons) Business Administration • BA (Hons) International Business |
Curriculum
| Core Curriculum | ||
| Semester 1 | Subject Name | Hrs/Wk |
|---|---|---|
| BUS106 | Business - Its Nature and Environment | 4 |
| EAC150 | College English | 3 |
| ICA001 | Introduction to Computers and Applications | 2 |
| MRK108 | Introduction to Marketing | 3 |
| QNM106 | Mathematics of Finance | 4 |
| SSC100 | Success Strategies for College | 2 |
| Semester 2 | Subject Name | Hrs/Wk |
| ACC106 | Accounting I | 4 |
| MGS350 | Management Studies: Canadian Business Law | 4 |
| MRK213 | Foundations of Strategic Marketing and Planning | 4 |
| SMS202 | Microcomputer Business Applications II | 3 |
| XXXXXX | General Education Option | 3 |
| Semester 3 | Subject Name | Hrs/Wk |
| ACC212 | Financial Analysis | 4 |
| EAC394 | Effective Business Writing | 3 |
| MRK320 | Marketing: Effective Selling | 4 |
| MSC310 | Decision Analysis I | 4 |
| XXXXXX | General Education Option | 3 |
| Curriculum - BAS | ||
| Semester 4 | Subject Name | Hrs/Wk |
| BUS206 | Business Management | 4 |
| BUS400 | Business Economics | 3 |
| IBM600 | International Business Management | 4 |
| OPM400 | Production and Operations Management - Manufacturing and Services | 4 |
| XXXXXX | General Education Option | 3 |
| Semester 5 | Subject Name | Hrs/Wk |
| EBM510 | Entrepreneurship | 4 |
| EBM530 | Planning a New Business Venture | 4 |
| FIS404 | Financial Analysis: Retail and Entrepreneurship | 3 |
| MGS521 | Business Ethics and Values | 4 |
| XXXXXX | Professional Option | 4 |
| Semester 6 | Subject Name | Hrs/Wk |
| CAP500 | Career Planning | 1 |
| EBM630 | Taxation for Entrepreneurs | 4 |
| EBM650 | Small Business Problem Solving | 4 |
| EBM660 | Venture Practicum | 4 |
| XXXXXX | Professional Option | 4 |
| XXXXXX | Professional Option | 4 |
Note: Students in the Entrepreneurship and Small Business specialization must maintain a G.P.A. of 2.0 or better to remain in the program.
Students interested in pursuing a degree are advised to take Statistics (QNM222) as a professional option.
Professional Options
Professional options may be taken in semesters 5 and 6. The subjects listed below are a representative sample of those which may be available. Students will be advised during semester 4 which options will be offered for semesters 5 and 6.
| Professional | Subject Name | Hrs/Wk |
|---|---|---|
| ENV500 | Environmentalism and Commerce | 3 |
| ERP500 | Enterprise Resource Planning | 4 |
| EQQ501 | Emotional Intelligence and the Workplace | 3 |
| GBP400 | Global Business Placement | 4 |
| HRA701 | Introduction to Human Resources Management | 4 |
| MGS522 | Negotiation Strategies for Business | 4 |
| MGS523 | Introduction to Electronic Commerce | 4 |
| MGS524 | Effective Leadership | 4 |
| MGS525 | Evolution of Managerial Thought | 4 |
| MGS526 | Business Strategy and Strategic Decision Making | 4 |
| MGS560 | Business Sustainability | 3 |
| MGS590 | Nonprofit and Social Enterprise Management | 3 |
| MRK525 | Business to Business Marketing | 4 |
| MSC510 | Decision Analysis II | 3 |
| OPM500 | Business Logistics - Supply Chain Management | 4 |
| OPM510 | Total Quality Management | 4 |
| OPM600 | Purchasing and Materials Management | 4 |
| OPM610 | Production Scheduling and Inventory Management | 4 |
| QNM222 | Business Statistics | 4 |
| RET500 | Understanding the Retail Business | 4 |
| RET510 | Retail Promotion | 4 |
| RET670 | Customer Service in a Networked World | 3 |
| WAM507 | Workplace - Attitudes and Motivation | 4 |
Note: Professional option subjects not having a minimum of 30 students enrolled may be cancelled at the discretion of the School. Not all professional options are offered every semester.
Educational Pathways
The benefit of a common curriculum in the first two years is that it gives you the flexibility to transfer your earned credits to the four Business Administration programs listed in the chart below. The first four semesters are offered at both Newnham and Markham Campuses. The fifth and sixth semesters of these programs are offered at Newnham Campus only.
There’s also flexibility provided through pathways to other programs in the Faculty of Business. First–year curricula at the School of Business Management are very similar to those of the Schools of Marketing, International Business, Accounting and Financial Services, and the Centre for Human Resources. This means you’re able to transfer to programs in these other schools with credits already earned for the first year.

Contact Us
| Admissions Advisors: | |
| Domestic Admissions Advisor: | Margaret Lim Telephone: (416) 491-5050 Ext. 22806 Email: Margaret.Lim@senecacollege.ca |
| International Admissions Advisor: | Judy Chung Telephone: (416) 491-5050 Ext. 22380 Email: Judy.Chung@senecacollege.ca |
| Student Advisors: | |
| Newnham Campus: | Sarah Tan-Sese Telephone: (416) 491-5050 Ext. 22675 Email: Sarah.Tan-Sese@senecacollege.ca |
| Markham Campus: | Izabela Loranty Telephone: (416) 491-5050 Ext. 77547 Email: Izabela.Loranty@senecacollege.ca |
| Registration & Records Advisors: | |
| Newnham Campus: | Karen Fraser Telephone: (416) 491-5050 Ext. 22462 Email: Karen.Fraser@senecacollege.ca |
| Markham Campus: | Marc Combetto Telephone: (416) 491-5050 Ext. 77435 Email: Marc.Combetto@senecacollege.ca |
| Program Chair: | Chris Dudley Telephone: (416) 491-5050 Ext. 22386 Email: Chris.Dudley@senecacollege.ca |
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Video
Cheryl, a graduate of Seneca's Business Administration - Entrepreneurship and Small Business program talks about how Seneca prepared her to own and operate her own business. Video
Testimonials
“The moment I decided to further my education, life, as I knew it, began to change. Attending Seneca College for 3 years specializing in Entrepreneurship gave me the appropriate foundation to develop and enhance my skills. The Professors at Seneca College are experts in their field. They are professional, supportive and dedicated to ensure success for every student. My experience at Seneca inspired me to learn and become the entrepreneur I’ve always aspired to be. Seneca College was a valuable experience that has enabled me to start a business and be competitive in today’s advancing world!"
Valerie Neill
2008 Graduate, BADE
Co–owner, Judy Black
(line of fashion wear & accessories)


