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  • Fashion Business Management

    Fashion Business Management

Program Code:FBM
Campus:Newnham
Duration:6 Semesters (3 Years)
Start Dates:Fall,
Start dates are subject to change
Credential Awarded:Ontario College Advanced Diploma

Program Description

Seneca’s Fashion Business Management program prepares you for the increasingly competitive, global and innovative fashion and retail industries. You’ll gain a strong foundation in business and fashion studies in the first four semesters, and then you’ll delve into specialized areas such as fashion product development (including ethical sourcing and the applications of creative software) and marketing communications (including social media and fashion show production). In the Field Capstone project, you’ll apply your marketing and product development skills to help a fashion industry "client" find new ways to do business. FBM Work Study exposes you to a head office environment and what executives do at this level in our industry.

Admission Requirements

Program Eligibility:

  • Ontario Secondary School Diploma with a majority of senior credits at the College Preparation (C), University Preparation (U) or University/College Preparation (M) level or Mature Student Status (age 19 or older)
  • Grade 12 English: ENG4(C) or ENG4(U)
  • Grade 12 Mathematics (C) or (U) or Grade 11 Mathematics (U) or (M)

Applicant Selection:

  • In the event of oversubscription, a skills test and questionnaire may be completed by all applicants, normally during a College orientation session. The results of the test, in combination with academic achievement (i.e. grades in pre–requisite subjects or their equivalents), will provide the basis upon which selection of applicants is determined.

Desirable:

  • Although not required for admission, business, computer and fashion studies, would be an asset. Work experience in the field is also beneficial.

The Importance of Learning Skills:

Student success in college requires well developed learning skills (such as being able to work independently, participate in a team, be well–organized, develop good work habits, and show initiative). These skills are as important as prior academic achievement. While it is expected that applicants would have developed these skills through previous education and life experiences, Seneca offers support to assist students with further development of these important skills. Seminars, workshops and tutoring are available at Seneca's Learning Centres.

Fees

Loading Tuition Costs

Your Career

As a graduate of the FBM program, you’ll have the technical and transferable skills you need to pursue the widest range of career opportunities in the fashion business industry today. These include product development, buying, merchandise planning and allocation, category management, merchandising for manufacturing, sourcing, importing, logistics, wholesale sales management, and marketing communications.

Pathway From 2-Year Diploma at Seneca and Other Ontario Colleges

With your existing diploma in Fashion Business, or directly related fashion discipline and experience, you may qualify to fast track your studies and be given direct entry into the third year of the Fashion Business Management program.

Affiliations and Associations

  • Apparel Affinity Group
  • Costume Society of Ontario
  • Fashion Group International
  • Retail Council of Canada
  • Textile Society of Canada

General Education

One of the general education subjects must be a literature subject (from any category) for which EAC150 is a pre-requisite.

Diploma to Degree... and Beyond

Through transfer agreements and institution partnerships, graduates of this Seneca College program may be eligible for credit at the following post-secondary institution(s):

 

Toronto

University/CollegeDegrees Available
Ryerson University• Bachelor of Commerce, Retail Management

Ontario

University/CollegeDegrees Available
Laurier Brantford• Honours Bachelor of Arts

Curriculum

Semester 1 Subject Name Hrs/Wk
EAC150 College English 3
FBF100 Business of Fashion 3
FPF150 Psychology of Fashion 3
ICA001 Introduction to Computers and Applications 2
RBC152 Business Communications I 2
RRM153 Retail Marketing 4
 
Semester 2 Subject Name Hrs/Wk
FSH200 Evolution of Fashion 3
RBC261 Business Communications II 2
RCS255 Exceptional Customer Service 3
REM253 Retail Mathematics 4
RVS351 Visual Merchandising and Space Planning 3
XXXXXX General Education Option 3
WST400 Work Study *
 
Semester 3 Subject Name Hrs/Wk
AMA411 Applied Marketing I 4
FTX252 Fabric Fundamentals I 3
RFB353 Fashion Buying 4
ROM300 Organizational Management I 3
RSO354 ** Retail Store Operations 4
XXXXXX General Education Option 3
WST400 Work Study *
 
Semester 4 Subject Name Hrs/Wk
FCA454 Design Applications/Introduction 3
FPD451 Product Development I 3
FTX352 Fabric Fundamentals II 4
RMC561 Fashion Marketing Communications 3
ROM400 Organizational Management II 3
XXXXXX General Education Option 3
WST400 Work Study *
 
Semester 5 Subject Name Hrs/Wk
AMA501 Applied Marketing II 4
FCA554 Design Applications for Product Development 3
FCA656 Virtual Fashion Retailing 3
FIN500 Forecasting and Innovation 3
FLD500 Field Project 1
FME452 Merchandise Evaluation 4
 
Semester 6 Subject Name Hrs/Wk
FEP601 Fashion Event Productions 3
FLD600 Field Project 1
FPD660 Advanced Product Development 5
RIR555 International Fashion Retailing 4
RLO565 Global Logistics Management 3
WST651 Work Study ***

 

* Work Study 400 Students are required to work 150 hours in the field in order to gain exposure to key functions in the fashion retail industry. They may begin accumulating these hours once semester one has been completed. Students will complete semester six followed by two weeks in the fashion apparel field in order to graduate.

** Offered in semesters three or four

*** Work Study 651 - 60 hours

Contact Us

For more information, please visit our website at: www.senecacollege.ca/fashion.
Program Coordinator: Judy Cameron
Telephone: (416) 491-5050 Ext. 22172
Email: Judy.Cameron@senecacollege.ca
Program Chair: Gitte Hansen
Telephone: (416) 491-5050 Ext. 22160
Email: Gitte.Hansen@senecacollege.ca
Admissions Advisors:
Domestic Admissions Advisor: Maureen Massicot
Telephone: (416) 491-5050 Ext. 22014
Email: Maureen.Massicot@senecacollege.ca
International Admissions Advisor: Aakashni Ram
Telephone: (416) 491-5050 Ext. 22085
Email: Aakashni.Ram@senecacollege.ca
Registration & Records Advisor: Andrea Matteis
Telephone: (416) 491-5050 Ext. 22465
Email: Andrea.Matteis@senecacollege.ca

Request Info

Testimonial

"My job is to bring an apparel collection to market by developing the catalogue, doing competition analysis and trend research and preparing mood boards for presentations. My third year helped me to do these tasks successfully. Learning Adobe Illustrator and Photoshop was amazing as it gave me the ability to be more creative and bring my ideas to the table. I am using my product development knowledge when I work with our technical development department."

Alia Shah
2011 Graduate
Merchandiser, Ash City

Video

Seneca's Fashion Business

Seneca graduate Jennie talks about her program and working in Seneca's on-campus fashion boutique. Video

 

Seneca's Fashion Resource Centre

Seneca's Fashion Resource Centre is a collection of more than 10,000 garments and fashion accessories dating from the mid-1800s to present day. Everything in the collection, from the Victorian corsets to the designer originals, is used as teaching aids for student in Seneca's fashion programs. Video


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