|Duration:||6 Semesters (3 Years)|
|Start Dates:||Summer, Fall, Winter, |
Start dates are subject to change
|Credential Awarded:||Ontario College Advanced Diploma|
Throughout the program, your studies will focus on the creative aspects of designing and producing graphic solutions and materials including print, websites, epubs, apps, packaging, environmental, and marketing campaigns for corporate, publishing, advertising and marketing clients.
You’ll learn the principles, materials, and skills necessary to bring a design problem to a logical solution. In your first year, you’ll concentrate on developing your understanding of design fundamentals. Your second and third years will provide you with the opportunity to apply these principles to a variety of design problems. In your third year, you'll produce campaign materials and a portfolio and you'll have the opportunity to participate in a field placement.
Note: This program is recommended for students interested in working as a designer within the communications industry.
Program Learning Outcomes:
This Seneca College program meets the system-wide standards as set by the Ministry of Training, Colleges and Universities.
As a graduate, you will be prepared to reliably demonstrate the ability to:
- Develop and implement solutions to problems encountered in all phases of the graphic design process.
- Create visual communications through the application of design theories and principles to develop effective design solutions.
- Apply typographic skills and knowledge to create effective visual communications.
- Use a variety of technologies to create, capture, and manipulate design elements in producing a final product.
- Communicate effectively, credibly, and accurately with clients, supervisors, coworkers, and target audiences by using a variety of media.
- Apply effective business practices and project management skills appropriate to his/her position in the graphic design field.
- Develop personal and professional strategies and plans to improve job performance and professional relationships with clients, coworkers, and supervisors.
Essential Employability Skills:
Graduates of this program are also expected to demonstrate the essential employability skills learning outcomes as outlined on the Ministry of Training, College and Universities website.
- Ontario Secondary School Diploma (OSSD) or equivalent with:
- Grade 12 English: ENG4(C) or ENG4(U)
- OR Mature Student Status (age 19 or older) with the above prerequisite course(s), their equivalent(s), or appropriate Academic and Career Entrance (ACE) Certificate program credits (see Academic Upgrading).
- As this is an oversubscribed program, applicants will be required to attend an orientation session and complete a mandatory $55 pre-admissions screening test. Please click here for a practice test. Applicants will also be required to complete program–related assignments. This includes satisfactory completion of a creative test and a drawing test. Three 8.1/2" x 11" design/art samples will be required. These samples will not be returned. A pamphlet with your testing information is available here.
- Pre-Admissions English Test Exemption - If you have applied to transfer from our Arts Fundamentals (AFD) program, or have completed a College level English course at an accredited post secondary institution in Canada, OR a country where English is the first language, you may be exempt from writing the pre-admissions English test. However, you will still have to complete all program specific requirements (i.e. drawing test, applicant profile, portfolio). If you are not writing the English test, the $55 fee will no longer apply. Please notify Admissions if this exemption will apply to you.
- Although not required for admission, the following are considered assets:
- Any art and/or computer graphics credit;
- Keyboarding skills.
The Importance of Learning Skills:
Student success in college requires well developed learning skills (such as being able to work independently, participate in a team, be well–organized, develop good work habits, and show initiative). These skills are as important as prior academic achievement. While it is expected that applicants would have developed these skills through previous education and life experiences, Seneca offers support to assist students with further development of these important skills. Seminars, workshops and tutoring are available at Seneca's Learning Centres.
The world of art and design is calling. With the Graphic Design advanced diploma program, you’ll turn your passion for design into a career in the visual communications industry. In three years you could enjoy a creative and challenging career as a graphic designer, web designer, in– house designer for a corporation, advertising art director, interactive designer or print production.
Affiliations and Associations
- Design Exchange
- Graphic Design Education Association
- The Association of Registered Graphic Designers of Canada
One of the general education courses must be a literature course for which EAC150 is the pre-requisite.
For more information, please visit our website at els.senecac.on.ca: http://els.senecac.on.ca.
Diploma to Degree... and Beyond
Through transfer agreements and institution partnerships, graduates of this Seneca College program may be eligible for credit at the following post-secondary institution(s):
|York University||• Any relevant major|
|Algoma University||• Bachelor of Arts in a related field|
|Wilfrid Laurier University - Brantford Campus||• Honours Bachelor of Arts|
|Athabasca University||• Bachelor of Professional Arts in Communication Studies |
|Concordia University||• Bachelor of Fine Arts|
|Royal Roads University||• Bachelor of Arts in Professional Communication|
|University at Buffalo||• Bachelor of Arts in Studio Art or Bachelor of Fine Arts|
|Griffith University||• Bachelor of Design* this arrangement is under review due to changes to the Griffith degree from 2013.|
• Master of Arts in Visual Arts
Important Academic Dates
Please take a few moments to view Important Academic Dates for your relevant semester.
|Semester 1||Course Name||Hrs/Wk|
|GRA120||Software Training I||3|
|GRA171||Design Thinking I||3|
|Semester 2||Course Name||Hrs/Wk|
|GRA210||Graphic Design I||3|
|GRA220||Software Training II||3|
|GRA266||Photography and Video||3|
|GRA271||Design Thinking II||3|
|XXXXXX||General Education Option||3|
|Semester 3||Course Name||Hrs/Wk|
|EAC394||Effective Business Writing||3|
|GRA310||Graphic Design II||3|
|GRA320||Software Training III||3|
|GRA350||Design Production I||3|
|GRA361||Web Software I||3|
|XXXXXX||General Education Option||3|
|Semester 4||Course Name||Hrs/Wk|
|GRA410||Graphic Design III||3|
|GRA461||Web Software II||3|
|GRA462||Interactive Design I||3|
|XXXXXX||General Education Option||3|
|Semester 5||Course Name||Hrs/Wk|
|GRA510||Graphic Design IV||3|
|GRA562||Interactive Design II||3|
|Semester 6||Course Name||Hrs/Wk|
|GRA610 *||Graphic Design V||6|
|GRA612 *||Current and Future Trends||6|
|GRA692 *||Business of Design||4|
|GRA691 *||Professional Practices||4|
* Each course will run for half the semester; the other half will be field placement or in–studio practicum.
|For more information, please visit: http://sca.senecac.on.ca.|
|Domestic Admissions Advisor:||Bridget De Vries
Telephone: (416) 491-5050 Ext. 22807
|International Admissions Advisor:||Salaha Fatima
Telephone: (416) 491-5050 Ext. 22081
|Registration & Records Advisor:|
Telephone: (416) 491-5050 Ext. 33008
|Student Advisor:||Kinmond Smith
Telephone: (416) 491-5050 Ext. 33172
|Program Coordinator:||Lauretta Wood
Telephone: (416) 491-5050 Ext. 33404
|Program Chair:||Mark Jones
Telephone: (416) 491-5050 Ext. 33488