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Broadcasting - Radio
(Joint Seneca/York)
| Program Code: | RTYR |
| Campus: | Seneca@York |
| Duration: | 4 Semesters (2 Years) |
| Start Dates: | Fall, Start dates are subject to change |
| Credential Awarded: | Ontario College Diploma |
Program Description
As a student in RTVR, you’ll gain pre–professional training in radio production and presentation skills necessary for a career as a radio announcer, radio station disc jockey, music programmer, radio scriptwriter, or radio broadcaster.
You’ll acquire a high degree of competency that will enable you to begin your career within the broadcast industry. Your studies will focus on fundamental skills in on–air presentation, script writing, and audio production necessary to create and produce effective radio programming. You are best suited for this program if you are interested in radio broadcasting in the context of radio stations.
Program Learning Outcomes:
This Seneca College program meets the system-wide standards as set by the Ministry of Training, Colleges and Universities.
As a graduate, you will be prepared to reliably demonstrate the ability to:
- Collaborate in the planning and preparing of accurate radio programming.
- Produce radio programming in an efficient manner.
- Correctly operate broadcast technology software.
- Function effectively as part of a team in the delivery of radio programming.
- Apply organizational, cost control, marketing, and time management skills to complete tasks efficiently and meet deadlines in the workplace.
- Ensure that all work is completed in compliance with applicable laws, statutory obligations, regulations, and industry principles and practices.
- Develop strategies for ongoing personal and professional development to enhance work performance and maintain currency with technological changes.
- Critically evaluate the quality of product being presented for broadcast.
Essential Employability Skills:
Graduates of this program are also expected to demonstrate the essential employability skills learning outcomes as outlined on the Ministry of Training, College and Universities website.
Admission Requirements
Program Eligibility:
- Seneca College and York University offer a joint program which allows students to earn a Seneca diploma in Broadcasting - Radio and a York University Bachelor of Arts Degree. This program is for students who have completed two years of a B.A. program, or three years of an honours B.A. program at York University. Information on the joint program may be obtained from the Advising Centre, Faculty of Arts, York University, or from the Admissions Office, Seneca College.
Fees
Your Career
Launch your career in radio. Graduates from this program pursue careers in radio stations as radio show hosts, producers, scriptwriters, and sales and promotions staff. You’ll also find opportunities in audio production houses, training departments of companies, corporations, school boards, fire and police departments and government.
Diploma to Degree... and Beyond
Through transfer agreements and institution partnerships, graduates of this Seneca College program may be eligible for credit at the following universities:
Joint Program - Seneca College and York University
Program Code: RTYR
Seneca College and York University offer a joint program which allows students to earn a Seneca diploma in Broadcasting - Radio and a York University Bachelor of Arts Degree. This program is for students who have completed two years of a B.A. program, or three years of an honours B.A. program at York University. Information on the joint program may be obtained from the Advising Centre, Faculty of Arts, York University, or from the Admissions Office, Seneca College.
Affiliations and Associations
- Broadcast Education Association, Canada (BEAC)
- Canadian Association of Broadcasters (CAB)
- Ontario Association of Broadcasters (OAB)
- Industrial Television Association (ITVA Canada)
- Radio Marketing Bureau
- Corporate Television Association
- Radio and Television News Directors Association (RTNDA)
- Society of Motion Picture & Television Engineers (SMPTE)
General Education
One of the general education subjects must be a literature subject for which EAC150 is the pre-requisite.
For more information, please visit our website at: http://els.senecac.on.ca.
Website
For more information, please visit our website at: http://sca.senecac.on.ca
Field Placement
You’ll benefit from the real work experience gained in one hundred hours of field placement in a professional broadcast setting. This component of the curriculum is both critical to your career success and a requirement for graduation.
Curriculum
Curriculum currently under review.
| Semester 1 | Subject Name | Hrs/Wk |
|---|---|---|
| EAC150 | College English | 3 |
| ICA001 | Introduction to Computers and Applications | 2 |
| RAD101 | Introduction to Radio Programming | 2 |
| RTV101 | Introduction to Broadcasting | 1 |
| RTV111 | Radio Production I | 3 |
| RTV112 | Introduction to Sound | 2 |
| RTV141 | Media Writing | 3 |
| RTV170 | Introduction to New Media | 2 |
| RTV195 | Announcing Skills I | 3 |
| Semester 2 | Subject Name | Hrs/Wk |
| EAC394 | Effective Business Writing | 3 |
| RTV172 | New Media II | 2 |
| RTV201 | Industry Relations | 2 |
| RTV211 | Radio Production II | 3 |
| RTV212 | Digital Audio | 2 |
| RTV295 | Announcing Skills II | 3 |
| RTV518 | Music Programming | 3 |
| XXXXXX | General Education Option | 3 |
| Semester 3 | Subject Name | Hrs/Wk |
| RAD142 * | Copywriting for Radio | 3 |
| RTV173 | Advanced New Media - Radio | 2 |
| RTV225 ** | Radio Promotions | 3 |
| RTV311 | Radio Production III | 3 |
| RTV325 | Sales and Marketing | 3 |
| RTV395 | Announcing Skills III | 3 |
| RTV514 | Radio News | 3 |
| XXXXXX | General Education Option | 3 |
| Semester 4 | Subject Name | Hrs/Wk |
| RTV411 | Radio Production IV | 1 |
| RTV412 | Radio Documentary | 2 |
| RTV494 | Intro to Talk Radio | 2 |
| RTV495 | Announcing Skills IV | 3 |
| RTV511 | Radio Station Operations | 3 |
| RTV704 | Media Issues | 3 |
| XXXXXX | General Education Option | 3 |
| and one of the following | ||
| RTV143 | Advanced Media Writing | 3 |
| RTV270 | Improvisation Skills | 3 |
| RTV312 | Advanced Digital Audio | 3 |
| RTV335 | Sales and Marketing II (CRA course) | 3 |
* Full credit subject offered weeks 1-7 only.
** Full credit subject offered weeks 8-14 only.
Contact Us
| For more information, please visit: http://sca.senecac.on.ca. | |
| Program Coordinator: | Jim Carr Telephone: (416) 491-5050 Ext. 33179 Email: Jim.Carr@senecacollege.ca |
| Program Chair: | Marianne Marando Telephone: (416) 491-5050 Ext. 33440 Email: Marianne.Marando@senecacollege.ca |
| Admissions Advisors: | |
| Domestic Admissions Advisor: | Marcie King Telephone: (416) 491-5050 Ext. 22804 Email: Marcie.King@senecacollege.ca |
| International Admissions Advisor: | Gina Lombardi Telephone: (416) 491-5050 Ext. 22405 Email: Gina.Lombardi@senecacollege.ca |
| Registration & Records Advisor: | Tina Tuzi Telephone: (416) 491-5050 Ext. 33001 Email: Tina.Tuzi@senecacollege.ca |

